AI Insights · Timothy · July 2025
Top Drama Games Performance in Mexico Q2 2025
Explore the performance trends of the top drama games in Mexico during Q2 2025, including downloads and active user metrics.
In the second quarter of 2025, several drama games captured the attention of users in Mexico. Data from Sensor Tower reveals the performance trends of the top five games on a unified platform.
Star Girl: Love Story saw a noticeable fluctuation in weekly downloads, starting at around 28K and peaking at over 37K in mid-April, before settling down to approximately 20K by the end of June. Weekly active users remained consistently high, hovering around 450K to 480K throughout the quarter.
MeChat - Interactive Stories displayed an upward trend in downloads, with a significant spike to over 40K in mid-April, eventually stabilizing around 14K to 16K towards the end of the quarter. Revenue showed a gradual increase, reaching around $2K by late June, while active users peaked at over 82K in mid-April, maintaining a steady base of around 49K by quarter's end.
Hollywood Story®: Fashion Star experienced a surge in downloads, reaching over 29K in mid-April. Active users followed a similar pattern, peaking at nearly 58K in late April. Revenue trends stayed modest, peaking at $686 in mid-June.
Chat Master! showed a steady pattern in downloads, with numbers rising from about 7K to over 12K in April, before stabilizing around 8K by the end of June. Active users experienced a steep decline towards the end of the quarter, dropping from around 12K to just 39 by the last week of June.
Finally, Become Office Queen maintained a stable download count, ranging from about 7K to 11K throughout the quarter. Active users remained strong, fluctuating between 260K and 300K, with a peak in early April.
These insights provide a snapshot of the gaming landscape in Mexico during this period, with more detailed analytics available at Sensor Tower.